1.0Digital Sciencehttps://www.digital-science.comLaura Broadberryhttps://www.digital-science.com/blog/author/l-broadberrydigital-science-com/rich600338<blockquote class="wp-embedded-content" data-secret="Ch423bYSLq"><a href="https://www.digital-science.com/events/twitter-beyond-the-numbers-who-is-talking-about-your-research-and-what-are-they-saying/">RETIRED: Twitter beyond the numbers: Who is talking about your research and what are they saying?</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.digital-science.com/events/twitter-beyond-the-numbers-who-is-talking-about-your-research-and-what-are-they-saying/embed/#?secret=Ch423bYSLq" width="600" height="338" title="“RETIRED: Twitter beyond the numbers: Who is talking about your research and what are they saying?” — Digital Science" data-secret="Ch423bYSLq" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); </script> Sentiment analysis has come a long way in the last few years, and data science techniques are opening up whole new avenues to explore. Our data consultancy team has recently been experimenting with understanding the stakeholder groups interacting with research on social media, and the varying tones of their engagements.https://www.digital-science.com/wp-content/uploads/2025/04/digital-science-social-logo-1.png512512